Hiring Process

Recruitment Fails: Bad Job Descriptions Don’t Attract The Best Candidates

Written by mrafeeq · 4 min read >

Photo by Jen Theodore on Unsplash

When making a job post, it is essential to load a job description that accurately describes the work we need to do, the rewards we offer, and the attributes of the type of person we can consider. If we fail to get this right, we could end up with a pile of unsuitable CV’s to wade through. In a worst-case scenario, we could drop our guard and let a square peg in a round hole slip through.

The Two Main Things a Good Job Description Achieves

When we post a job on the internet, we place our hopes in a heavily traded, congested space where everybody is trying to attract attention. It is a bit like being in a busy restaurant with too few waitrons and wanting our bill so we can check out.

Your job description must instantly attract the attention of the right people because they will be hurriedly scanning down the previews in search of what they want. You are not the only person competing for their attention. Make your offer exciting so people will want to bid for your position.

Once applied for, a job description becomes the applicant’s expectations and the basis for an employment contract if they are successful. Even if you replace it with a formal document, it still stands as the basis on which you chose each other.

Your job description must include the essential fields of job title, duties and responsibilities, skills and competencies required, reporting lines/working relationships, and the remuneration package.

Your Mind Set As the Employer

If you hire someone and later have to dismiss them for failed performance and recover the situation afterwards, you will find sufficient reasons to take your time and get the job description right .

Remember, your goal is to attract applications with CV’s attached that match your requirements for the task. The only way to go about this is to write a job description that reflects your needs accurately.

A Perfect Job Description to Attract Good CV’s

We can blame the internet for giving us instant gratification if we like, but the truth is our eyes glaze over after eight seconds, just one second less than this handsome fellow. This is why a practical job description on a job board needs an overview.

Part One — The Overview

This is where we hook our bait and catch our fish, but do not tell the goldfish, please. Instead, we need to analyze carefully what is essential to the average applicant in the skill level we want to snipe. Include a summary of the following:

  1. The individual tasks the person will have to perform
  2. The procedure they will follow to achieve the outputs
  3. Why the job exists and what the responsibilities are
  4. How the position relates to others in the company
  5. The qualifications you expect the person to possess

TIP: Do not be too prescriptive. If your requirements are too specific, nobody may apOn the other hand, you. You want somebody to increase into the task and enrich your business and themselves.

Part Two — The Main Description

If an applicant gets this far, you have their attention. This is not the time to waffle on. Get to the point quickly and effectively because the interview has just begun, and YOU are the subject! Come across in a friendly way as a nice person to work with. Touch on all these bases:

  1. Job Title — Make it sound good, so the person is proud to tell friends
  2. Purpose Statement — What you expect the employee to contribute
  3. Job Summary — A broad overview of points four to seven below
  4. Function and Scope — A summary of points five to seven below
  5. Critical Duties — The critical success factors to thrive in the job
  6. Responsibilities — List these in descending order of importance to you
  7. Relationships — Position in the organization and work interactions

The Worst Job Listings And Why They’re Terrible

Harmful job listings are a common thing on job boards, but what causes them to be wrong?

Harmful job listings lack information, lack of organization, or miscommunication between the employer and the applicant. Unfortunately, a lot of the time, these listings are posted without considering how they can better serve applicants.

Lack of information can be addressed by providing details about the position offered or what skills they need.

The organization is vital because it makes it easy to find the right job for you. Never waste an applicant’s time with a long list of requirements that have nothing in common with each other just to weed out people who don’t meet all criteria. That’s not fair!

Job Description Mistake #1 — Too General

Job descriptions are the first impression of the company to the candidates. A good job description should be able to highlight all the reasons why a candidate would want to work for that company. A bad job description is one that does not represent what it takes to succeed.

Bad job descriptions are hard to read or they are too general, which makes them seem like they don’t care about the people who will be reading them.

Having a clear and concise description can make it easier for candidates to decide what kind of career they want.

Job Description Mistake #2 — Poorly Written & Poor Grammar

Poor grammar and poorly written job descriptions are among the top mistakes employers make. This is because candidates want to know if they will enjoy working for a company and if they can work with the people that they will be working with.

The first impression is important, and a poor first impression can lead to a bad overall impression of a company. Poor grammar and writing skills show that an employer doesn’t care about their applicant’s well-being or future satisfaction at the company.

Poor grammar in job descriptions shows that an employer does not care about their applicant’s well-being or future satisfaction at the company.

Job Description Mistake #3 — Generic & Boring Content 

The content should be engaging. It should make the candidate want to read on and show them what you do. You can create the perfect job description with thorough research, planning, and thoughtful content.

Job descriptions are one of the most important marketing tools for any company looking to hire new talent. As such, it is important to make sure that your job descriptions are engaging and of good quality.

The Dos of Writing Great Job Descriptions

A job description is not just an advertisement. It’s a document that provides the details of the position, the requirements, and how to apply for it. A job description should meet three criteria:

1. The reader should be excited about the position

2. The reader should know if they are qualified for the position

3. The reader should know how to apply for it

Furthermore, employers can make their listings stand out by following these dos:

– Include what your company does or sells in your listing; what makes you different from other companies?

– Add a personable touch to your listing with descriptive sentences

– Personalize your messages to qualified applicants who are not a match for the open position

Finally, It is a Matter of Style

We mentioned earlier that a job searcher that reads your job description is interviewing you. If you are unsure, have someone check your writing. There are loads of people on freelancer sites who could assist you write a good description and attracting good CV’s.

Your hiring process is only as good as the people you hire. So, spend time on your job descriptions to attract better candidates and make sure they know what it’s like to work at your company. If you want help writing a great job description, we can provide that for you! Our team of experts are ready and waiting to partner with you in this endeavour- just let us know how we can be of service. It is essential to ensure that your job descriptions are engaging and good quality to avoid making these common mistakes. These include using vague language, not including necessary salary or location, and not creating an inviting tone.

Leave a Reply

Enable Notifications (Recommended)    OK No thanks